Dos and don’ts for making speculative applications

It is not always the case that your perfect job or internship is advertised in plain sight. Sometimes the job search needs a little initiative and sometimes you will need to be the one to reach out to employers. Although it can seem intimidating, sending out a speculative job application can have its benefits and will show the employer that you are proactive. 

To help demystify the job searching process, we have collated some dos and don’ts for sending out speculative applications…


  • Make a list of all the employers you would like to work for and find out as much as you can about them before you apply. 
  • Try to find the right person to contact and keep communication professional through email. By writing to a named contact, it will show that you have taken the time to research your potential employer. 
  • Make it personal and tailor each application to the company you are applying. Be specific on what you can bring to the company, whether that be as an intern or within a specific role.
  • Proofread your application and always make sure you check for spelling and grammar mistakes. 


  • Copy and paste the same application to every employer. Or worse, send an application to one company without checking that it is still addressed to another. 
  • Be disappointed if you don’t hear back straight away. Often employers are very busy and you’ve got nothing to lose by following up your application with a short email or phone call a couple of weeks later. 

For more guidance on applying for unadvertised jobs and work experience, visit our resource on the King’s Career Kit